When you’re working on ColdHair Academy’s hair extension certification classes, you’ll be eagerly anticipating having your own dedicated clientele to beautify! Building a clientele is one of the most important first steps you will take after you have perfected your ColdHair technique. New stylists especially must make the extra effort to ensure things go smoothly from the beginning.
Advertising
While you won’t be announcing the opening of your new business with sky writing or billboards, there are lots of ways to spread the word. Use social media as much as you can. Having a well-designed website will give you a platform to display your work and products, make announcements about any additions or changes, and provide your clientele with a source of information about hair extensions in general and ColdHair specifically. Since word of mouth is the most immediate and usually productive form of advertising, be sure your clients leave the shop looking great, and happy about their experience. You could give them some business cards to distribute if they are comfortable with that. For more ideas about promoting your business, the online hair extension certification from ColdHair Academy has a whole section devoted to business startup.
Consultation
Never underestimate the importance of your first consultation. This is the time you spend getting to know all about your future client’s wants, needs, and expectations. It is also when you charm them with your personality, make them comfortable in the setting, and impress them with your knowledge and expertise.
Comfortable Space
When a new client enters your place of business, first impressions go a long way. Your entrance should be well-lit and uncluttered, with signage that clearly shows the name of your shop. There should be a cozy area for consultations, with comfy chairs and a table to display information or fill out forms. Offering a warm or cold beverage is a great way to make a new client feel relaxed. Your workspace should be clean and efficient, with everything you will need within reach.
Follow Up
If you are running your own small shop and don’t have a receptionist, try to find a computer program that will track your client’s appointments and send reminders. Especially after extensions have been installed for a first-time client, you should have them back within a month for a follow-up. You can see how the style is holding up and make any necessary adjustments. This also give your client a chance to ask question about maintenance, and you can offer some helpful advice that may prolong the life of the extensions. Online hair extension certification from ColdHair Academy will give you lots of useful information regarding follow-up care.
Always remember, satisfied clients showing off their gorgeous new ColdHair extensions are your best advertisement!
FAQ
How long does it take to complete the certification program?
The certification program can typically be completed at your own pace, but most stylists finish it within a day after receiving their kit.
Do I have to be a licensed hairstylist to be ColdHair certified?
A hair extension artist is currently a trade within a trade and you don’t need not be a licensed hairstylist or apprentice in training. We do however suggest that knowing how to trim or cut hair is a major bonus in provided a full service to your client.
What is included in the training kit?
Both training kits include the swan ring and clamp, the essential tools needed to install and remove ColdHair. ColdHair training extensions, ColdHair colour chart and Purifying shampoo. To get you started on your journey as a certified stylist. The Professional kit has additional ColdHair products which include the removal oil, retail shampoo and conditioner.
How long does ColdHair last?
ColdHair is recommended for 2 to 3 months of wear.
Can ColdHair be coloured?
Yes, ColdHair can be coloured, when doing a regrowth touch up. It can also be toned with a semi-permanent colour. We recommend toning from the lighter shades to darker tones; or simply with a darker colour. Lightening ColdHair in anyway is not recommended as it will compromise the hair. Trust me, we’ve tried it.
Do I get access to exclusive products as a certified Pro ColdHair stylist?
Absolutely. You'll have access to exclusive ColdHair products and enjoy preferential pricing.
Does my hair need a break between ColdHair services?
ColdHair can be worn continuously thanks to the smart guide, the pre-measured guide, that ensures the safest distance from the scalp. Which keeps the tension away from new hair growth and therefore you can install, remove and re-install with confidence.
Can I use hot tools on ColdHair?
Yes, hot tools can be used, however be sure to avoid applying heat to the attachment areas as this may weaken the magnetic connection over time.
How often should I brush my ColdHair extensions?
It is recommended that you advise your client to brush their hair with the ColdHair extension brush, morning and night, to ensure, that tangles and potential matting is avoided.